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Favio Ucedo of Wing: Were planning to expand our creative team
Manuela Walfenzao| 5 de octubre de 2015
Favio Ucedo, CCO de Wing/Grey NY
PRODU paid a visit to NY Wing/Grey offices during the Advertising Week to know about the creative team new projects and challenges for the years closure. Favio Ucedo, the agencys CCO, talked about his team growth and clients digital trends. “We have a lot of work to do so were planning to expand our creative team. Were looking to hire a junior copywriter in order to have three duos he said. We also have a new art director, Alexis Budejen, who joined the team two weeks ago and is a key component because we love his work and hes Cuban-American. He speaks English fluently and plays very well in both markets.” Among the most recent agencys accounts is Nido y La Lechera. “We have many accounts that are totally digital and social, such as Nido y La Lechera. What we do the most with these brands is social media content. Now were using less banners” he said. He explained that “until now ad blockers havent been a problem for their campaigns”. Ucedo celebrated Greys acknowledgment as the second best agency in Cannes Lions 2015.
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